Why we built Adeli
We started Adeli after hitting the wall ourselves. Mika creates content on AI for founders and entrepreneurs, for 50,000 followers across 5 platforms. When we tried to build tools to automate publishing, every network wanted its own developer app, its own review, and its own token lifecycle before a single post went out.
Then we talked to friends building ads and social media platforms, and it turns out this is a huge blocker that stops many teams from shipping their products.
It's work we've done before. Mika ran a regulated fintech that processed $X00M+ before it was sold to a $3B company, going through many reviews and compliance cycles. Nick spent 10 years building security, cryptography, and authentication systems at Google, Airbnb, and Phantom at scale.
